In 1860, on a family farm in Saint-Imier, a great legend was born. The 20-year-old Edouard Heuer opened his first watchmaking workshop, thus beginning a historic legacy. Full of passion and futuristic visions, he quickly determined that his young enterprise should stand on two pillars - family management and innovation. The silver pocket watches produced by Edouard began to gather crowds in the small workshop. The crown-winding system patented by Heuer in 1969 permanently changed the course of watchmaking history. With this moment, the previous principles of mechanisms lost their raison d'être - the modern solution took over productions around the world, bringing the young craftsman great fame.